Before starting a business or even as you operate it, it’s important to weigh the pros and cons of every decision carefully. It’s a good idea to consult trained commercial lawyers to understand the potential implications of every important decision.
If you are just starting out, you have probably thought of a suitable name for your business. However, there are some important issues involved in the selection of a business name:
• Before you order business cards and signs etc, it’s necessary to consider legal issues involved. You need to ensure that the name or logo etc has not already been registered; such cases are known as copyright or trademark infringement. Your chosen business name may infringe on another business’s registered trademark and this counts as violation of law.
• If your business involves creative design, media etc, you may wish to protect your intellectual property rights. You need to ensure that your idea, brand or invention is available legally in order to register.